

Spotlight on India AWS touched $10 billion-dollar mark in 2016, a mere 10 years after initiating operations, a feat which even its parent company fell short of. We are building a multi-generational business which is going to outlast all of us," asserts Bedi.

When we started 10 years ago, nobody would have thought we will be the fastest growing IT enterprise in the world. The potential is massive, worth trillions of dollars. "I would be a fool to put a number on our future growth. Currently servicing 70,000 customers in India, the company is looking at a massively growing market and Bedi refuses to pin a number on the possibilities. Backed by the digitisation of enterprises and flourishing startups, AWS is growing at a brisk space. For instance, Abof was in a hurry to enter the online fashion market and we got them in within weeks, with $60 million worth of GMV," claims Bikram Bedi, India head of AWS. We enable our clients to focus on their core business while allowing us to do the undifferentiated heavy lifting. When we started working with them, they were handling 2 million requests which has now gone up to 315 million. They had to approach data centres in all the countries they wanted to operate in.

"Being a startup in the old world was tough. While clients like Apeejay Stya and Svran Group have completely shut down their data centres in favour of AWS, others like Freshdesk have used the platform to go global.
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Apart from the agility to jump scales, the platform also relieves businesses from the need to make heavy investments into data centres - the full bandwidth of which lies unused except for specific events. Changing the game Cloud computing makes it possible for businesses like TicketNew to scale up or down according to the day's requirement.
